Does JavaScript/CSS animation result in higher retention/engagement?
Does JavaScript/CSS animation result in higher retention/engagement?
I had this question a while ago, trying to understand what is it about that swiping user experience on dating sites that makes them so appealing? Obviously, the content matters too but I couldn’t get over the fact that just swiping is fun and maybe there is something in there. To test my hypothesis, I started working on this project couple of weeks ago to see if swiping can increase "survey" engagement. The results were actually great in the sample size that I tested. Love to hear your thoughts and feedback: https://tuun.app/ Best, Soheil
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